Whether you consider yourself to be pretty savvy about search engine optimization (SEO) or you’re new to the concept, you may have more than a few questions about keywords. Long considered critical components of SEO, keywords once appeared at an average density of 2 to 3 percent. This means that read more

Your company’s website has to do much more than just look great to drive a lot of traffic. It also needs to help you meet your brand’s goals, such as driving sales and generating leads. Not sure how to turn around an underperforming website? Try these four web design hacks. read more

When you’re searching for a website designer and internet marketer, the choice isn’t always clear. You could take the company’s word for it, but the best approach is to look at results. We work with a range of companies to develop industry-specific strategies and solutions. No matter what your company read more

Search engine optimization (SEO) is essential for websites in every industry. However, businesses with brick-and-mortar locations should follow the best practices to ensure they appear in local searches. Due to the constantly changing nature of local SEO, it isn’t always easy to keep up. Make sure you aren’t making one read more

Sales and marketing teams can sometimes have a tough time getting along. Like two bickering siblings, they can’t always agree on certain aspects of business and have trouble putting their heads together for the greater good. But this doesn’t mean you can’t turn it around. By explaining the mutual benefits read more

“Delivery method” setting in Google AdWords will have a significant impact on how your account functions and the data and opportunities that will be provided to your account as a result.  This is one of many settings that can be found under the “Settings” tab at the campaign level.  When read more

Digital marketing continues to change how we all do business – from engaging with a website to doing research about a brand via the search engines or social media.  Consumers with digital access can check out your business online as well as shop your competitors right in front of you.  read more

Just a decade ago, no one would have imagined the importance of social media in today’s marketing strategies. It would have seemed amateurish for a corporation to have a social media platform, such as Twitter or Facebook, officially representing their business. However, consumers today not only appreciate a company’s social read more

The marketing landscape evolves quickly, and when you want to generate leads and land sales, staying ahead of the game is essential. Stay ahead of the curve by getting familiar with these four marketing predictions for 2018. Display Ad Retargeting If you’ve thought about experimenting with display ad retargeting but read more

It’s old news that people frequently use their mobile devices to explore the internet. However, you shouldn’t take for granted that those mobile users will contribute to the success of your pay-per-click campaigns. Use the following suggestions to go mobile with your PPC strategy. Make Sure Your Website Is Optimized read more