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by Lindsey Smith
As Snapchat becomes more popular with older adults as well as teens and college students, it continues to grow its e-commerce options. With all the novel features, some people are calling the platform New Snapchat. Keep reading to learn more about e-commerce and ads on Snapchat. The Snap Store The read more
by Joy Thompson
Google has made a big step in its shift toward mobile by announcing it will now prioritize and index mobile sites before desktop. In 2016, Google announced it would change the way its search index operates, gearing its algorithms toward the mobile version of sites. Google began a test run read more
by Lindsey Smith
Although new updates bring changes to algorithms very frequently, the latest update values interaction very highly. The new Instagram algorithm places posts with more likes and comments closer to the tops of users’ feeds. That way people will see quality, engaging content first. With the previous chronological feed, people often read more
by Lindsey Smith
Net neutrality is a simple concept: internet service providers can’t favor certain websites based on who owns the site or content. This is key to small-business owners, who rely on local SEO and geotargeting to stand out from national chains and global competitors who would otherwise dominate the internet. So, read more
by Joy Thompson
Toys R Us, the 70-year-old toy superstore chain that became a dreamland for kids nationwide, announced at a U.S. Bankruptcy Court filing Thursday that it must liquidate. On Wednesday evening Chief Executive David Brandon finally told its employees that Toys R Us is planning to sell or close nearly 800 read more
by Lindsey Smith
When developing your company’s social media accounts, it’s essential to consider the needs of both mobile and desktop users. Follow these four tips to optimize your social accounts for desktop and mobile users. Make Sure Cover Images Look Great on All Platforms Creating a dynamic cover image is important for read more
by Lindsey Smith
Driving traffic to your eCommerce site can be challenging, but email marketing can give your site a substantial boost. Find out how to get customers back to your site with email marketing. First off, what is email marketing? Simply put, it is the use of email to promote products and/or read more
by Joy Thompson
Three of the biggest tech companies reported quarterly financial results on Thursday, and as per usual, Google, Amazon, and Apple extended their usual dominance of the global economy. But who are we really focused on here? In the world of internet marketing, we focus on Google. Despite a growing number read more
by Lindsey Smith
As the most popular content management system (CMS) in the world, WordPress powers more than 75 million websites around the globe. Subsequently, any change that WordPress makes to its code, interface, or policies has the power to make a big impact on the internet. Learn why WordPress is ditching the read more
by Joy Thompson
In direct competition with Snapchat, Instagram targets a younger crowd by adding GIFs to Instagram stories. What does this mean? You’ll now be able to add moving word art, accessories, and weather effects to photos, videos, Boomerangs. Located with all the other sticker options, near to the temperature or location, read more