According to reliable industry forecaster, Magna, advertising spend is projected to grow by 7.3% – surpassing $900 million. Events like the Presidential election and the Summer Olympics will play a part for many businesses as they attract larger-than-usual crowds this year. You may even be surprised that some of these read more

Do Google reviews help SEO? On top of website copy, blog posts, and everything in between, small business owners trying to maintain an online presence face an uphill battle with such a crowded marketplace. Technology changes so quickly that keeping your name at the top of the search engine queue read more

Memes have taken over the internet, but their awesome power isn’t exclusive to just getting a good laugh. Many entrepreneurs have found success by using memes to reach their audience and leave a lasting impression. Here’s how to use and not use memes for online marketing. Go With What Fits read more

5 Benefits of Content Marketing Your Business Can’t Ignore 1. Content Helps People and Google Find You What are the chances that you’ll find your site at the top of the results page when you look it up on Google? One of the reasons why a site comes up at read more

Different Ways to Target Audience with Facebook Ads Identifying a target audience and actually having your ads appear in front of them are two unique challenges. But with powerful tools like Facebook Ads available for any business owner to use, it’s never been easier to create a target audience of read more

Don’t have a business Instagram account? You should. The social media sharing software offers users a platform to post pictures and videos, comment on them, and save them. Instagram is especially popular with Millennials and Gen Z users, making is a top ad platform for certain products and services. Generally, read more

In today’s digital landscape, nearly anyone can design and run a website, but not everyone succeeds at making their website truly effective. A website is much more than just pretty pictures and text—it requires strategic planning, well-crafted content, and seamless functionality to stand out from the competition, especially for industries read more

Curious about the newest PPC trends? Google reported $33.74 billion in the third quarter of 2018 in ad revenue. Facebook reported $13.54 billion in that same quarter for ad revenue. This is significant for two reasons. First, other PPC platforms, such as LinkedIn, Pinterest, and Bing are galaxies away from read more

Are you trying to keep up with the latest SEO trends? If so, you know how hard it can be to stay up to date. Missing an update may mean that your website’s ranking starts to fall. If you’re not keeping up, now is the time to start. But knowing read more

Once you’ve got your website SEO optimized, the next step to start really driving traffic to it. But, how do you do that? Ads are a great way to send targeted traffic to your website, but if you’re not using proper PPC optimization, then you’re going to miss out on a read more